Brief Case Studies

LG ELECTRONICS AT CES

The Consumer Electronics Show is an annual coming out party for LG Electronics. As they reveal each of their new innovations they understand the importance of generating as much buzz as possible.

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Gary J. Nix
OPEN YOUR HEINEKEN

As a well known CPG, Heineken was in search of a way to better serve bar goers in major cities around the world. To do so, we wanted to use influence: the authority that comes both from the brand as well as the clout from those who frequent venues wherein you can find the best nightlife experiences.

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Gary J. Nix
RUNNING THINGS WITH NIKE

In western Europe, the team at Nike was looking for ways to better connect with people locally. Their well-designed product shots used on their social channels were not garnering the level of engagement desired by the athletic brand.

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Gary J. Nix
RHAPSODY IN TIFFANY BLUE

Tiffany & Co. wanted to use social media in a manner by which to grow an audience for engagement and subsequently to direct that to tech tools, such as apps, that were being built. In order to do this, they needed to embrace popular channels to lay a foundation.

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Gary J. Nix